K-won is an all-in-one B2C online marketplace for the best quality K-beauty cosmetic products, exclusively catering to the Singaporean market for Singaporeans who wish to have an e-commerce platform solely dedicated to K-beauty. K-won uses advanced filtering tools to recommend products to users based on their preferences, and users can also choose to purchase products through bundles. Kwon makes cosmetic shopping fun, affordable and interactive by enabling social shopping through a shared group cart.

K-won’s client side application is managed Kwon employees through a server-side web application.