Description
📖 The Full Story
Imagine planning a wedding right now. You've got your budget in a Google Sheet, vendor research scattered across a dozen browser tabs, your guest list in Excel, RSVPs coming through text messages from your aunt, your fiancé's notes in a Notion doc, your mom's suggestions in a Facebook group chat, and your photographer coordinating via email. This is the reality for couples planning weddings today. The wedding industry is a $1.08 billion market in Singapore alone, yet it's stuck in the past. Couples spend over a year planning, juggling multiple platforms, facing decision fatigue, and constantly worried they'll miss something important or make an expensive mistake. Vendors, meanwhile, are spending thousands on wedding fairs just to get in front of couples. And guests? They're left confused about event details, unclear on what to bring, and scattered across different communication channels. Knotly fixes this. We've built the first truly end-to-end wedding planning ecosystem. A single, intelligent platform where the entire wedding ecosystem actually works together.
💡Why Knotly?
Knotly is the first truly integrated solution built specifically for Singapore's wedding market, not a generic project management tool adapted for weddings. Every feature has been designed from the ground up for this unique journey.
For couples, it means everything they need is finally in one place. No more juggling spreadsheets, messages, and separate apps, so they can actually focus on the creative, meaningful parts of planning instead of managing chaos.
For vendors, it replaces expensive, low-ROI traditional marketing with direct access to engaged couples actively planning.
For guests, it creates beautiful, personalized experiences rather than just functional checklists.
And throughout it all, AI learns what couples want and personalizes recommendations to fit their unique vision, ensuring every wedding feels authentically theirs.
✨ What Knotly Does
For Couples
Your personal command center for the entire wedding journey:
- Unified Dashboard: Budget tracking, task lists, timelines, and vendor coordination all in one view. No more tab-switching chaos.
- Vendor Marketplace: Browse, compare, and book local vendors across all categories (venues, photographers, florists, caterers, and more!). See portfolios, real reviews, and coordinate directly without leaving the platform.
- Guest Management Hub: Build and manage your guest list, track RSVPs in real-time, send custom questions (dietary needs, song requests, plus-ones), and manage check-ins seamlessly.
- Beautiful Microsite: Create a personalized wedding website to share your story, event details, photos, and all the information guests need, all beautifully designed and fully customizable.
- AI-Powered Insights: Get smart recommendations tailored to your preferences, timeline, and budget rather than generic templates.
- Seating & Logistics: Organize your seating chart, track confirmations, manage room assignments, and handle all the logistical details in one place.
For Guests
A seamless, beautiful experience that celebrates the couple:
- Smart RSVP: Confirm attendance, answer custom questions, and explore the couple's story all in one beautiful microsite.
- Photo Sharing: Upload and share photos from the wedding directly through the platform, creating a shared memory collection.
- Gift Registry: Browse gift options curated for the couple and contribute directly.
- Digital Angbao: Send digital red packets as a modern alternative to traditional giving.
- Real-Time Updates: Receive notifications about schedule changes, venue details, or last-minute updates instantly.
For Vendors
A direct pipeline to qualified clients:
- Digital Storefront: Showcase your portfolio, services, and client testimonials in one professional space, unlike the one-weekend nature of traditional vendor fairs.
- Booking Management: Receive inquiries from interested couples, manage bookings, handle contracts, and coordinate all details within the platform.
- Payment Processing: Secure, transparent payment handling that builds trust and eliminates payment friction.
- Performance Tracking: Monitor inquiry volume, conversion rates, and reviews to continuously improve your business.
🏗️ Platform Architecture
3 Integrated Portals:
- Super Admin Portal: Platform control center for managing users, vendors, system health, and growth metrics
- Couple/Guest Portal: Where couples register, customize their wedding, manage guests, and coordinate vendors
- Vendor Portal: Where vendors showcase services, manage bookings, and coordinate with couples
All connected. All real-time. All built to work together seamlessly.
🚀 Why This Solves the Problem
- Before Knotly: Couples switch between 5-10 different tools, vendors spend thousands on outdated marketing, guests are confused, and mistakes are expensive.
- With Knotly: Everything couples need is in one place. Vendors get direct access to engaged couples. Guests have clarity and a beautiful experience. Everyone saves time and stress.
